Newsletter2Go Smoton GmbH
Brevo (formerly known as Sendinblue and Newsletter2Go) is a leading European provider of all-in-one CRM and multi-channel marketing software for businesses of all sizes.
About
Brevo, previously known as Sendinblue and incorporating Newsletter2Go, is a comprehensive customer relationship management (CRM) and marketing platform founded in 2012 by Armand Thiberge. With headquarters in Berlin and Paris, Brevo offers an all-in-one SaaS solution designed for businesses of all sizes to manage, automate, and optimize their marketing and communication across channels such as email, SMS, WhatsApp, push notifications, live chat, and phone. The platform features a robust CRM, advanced marketing automation, segmentation, analytics, customer loyalty programs, drag-and-drop campaign builders, and integrations with over 150 business tools. Brevo is strongly committed to privacy and data protection, providing GDPR-compliant services and hosting servers in the EU. The company's mission is to help organizations grow sustainably by building strong, lasting customer relationships. Brevo serves over 600,000 customers worldwide and is recognized for its user-friendliness, extensive functionality, and accessible pricing.
Products & Services
- Email marketing platform and campaign builder
- SMS marketing and MMS campaigns
- WhatsApp marketing and messaging automation
- Marketing automation (including workflows, segmentation, scoring)
- Transactional emails (API, SMTP relay)
- Customer Data Platform (CDP)
- Live chat and chatbot solutions
- Push notifications (web and mobile)
- Landing pages editor
- Mobile Wallet and digital loyalty cards
- CRM and sales pipeline management
- Cloud telephony (VoIP phone system)
- Meeting scheduler tool
- Integrations with platforms like Shopify, WooCommerce, Salesforce, HubSpot, etc.
- AI-powered content and segmentation tools
- Analytics and reporting dashboards
Use Cases & Case Studies
- Monisnap: Increased customer loyalty by 40% using marketing automation
- Buffalo Grill: Digitized loyalty program, activating 500,000 loyalty cards and increasing repeat visits by 47%
- Trusted Shops: Reactivated 21% of inactive contacts with GDPR-compliant campaigns
- Oliviers&Co: Increased online revenue by 14% by centralizing international customer data via Brevo CDP
- Café Kitsuné: Transformed visitors into repeat customers using Brevo Loyalty Platform and Mobile Wallet
- Figaro Classifieds: Achieved 99.38% deliverability for critical transactional emails
- Wunschgutschein: Generated €250,000 per year with a single email campaign
Partnerships & Collaborations
- Partnerships with over 150 business tool integrations (e.g., Shopify, WooCommerce, Salesforce, HubSpot, PayPal, Stripe, Google Ads, Meta platforms, Zapier)
- Official Google Wallet Premium Partner for Customer Engagement
Awards & Recognition
- E-Commerce Personalization Leader – G2 and other review portals
- Top 100 DACH 2026
- Award for Best E-Mail Marketing Tool (ETT 2025)
- Push Notification Leader for Small Business
- OMR Deliverability Q1 2026, OMR Multichannel Automation Q1 2026
- 1st in Communication Engagement (various years)
- EcoVadis Silver Certificate for Sustainability
- Great Place to Work/GPTW for Women
Contact Information
Certifications & Compliance
- GDPR-compliant (DSGVO)
- TÜV Rheinland Privacy/IT Security Certification
- CSA (Certified Senders Alliance) Whitelisting
- ISO 27001:2022 (implied from data protection claims)
- CCPA-compliant